Art Direction, Campaign, Graphic Design, Print & Branding
This family favourite in the Kootenay's was hit with a mud slide which forced them to close their doors. The mainstream media focused on the negative, making the public think it would be a long time before they would be able to grace the natural hot springs again. Fairmont Hot Springs approached us to come up with a creative solution to put the rumours to rest.
Diving construction workers were portrayed as the first to enjoy the hot springs in our campaign.